Convenient Access from Roanoke
Plan on about 16 minutes from downtown Roanoke to Heritage Trace Dental, a general and cosmetic office in far north Fort Worth. For busy households weighing a dentist in Roanoke, TX against one a few miles south, the drive is all surface streets, with no freeway merges and no tolls. Dr. Matthew Cross, a Diamond Invisalign® Provider, sees patients Monday through Thursday from 8:00 AM to 5:00 PM.
From Roanoke City Hall on Oak Street, follow Union Avenue and Parish Lane over to US 377 and head south for about 2.8 miles. Turn right on Timberland Boulevard, then take the roundabout onto Park Vista Boulevard and ride it south about 1.3 miles. Go right on Keller Hicks Road, left on North Beach Street for roughly 1.9 miles, and right on Heritage Trace Pkwy to 4160 Heritage Trace Pkwy Ste 408, Fort Worth, TX 76244. The 7.9-mile trip runs through Woodland Springs, neighbors in Timberland use much of the same final stretch, and US 377 does slow at rush hour.
A Neighborly Practice for Roanoke's Growing Families
In 2009 the Texas House of Representatives named Roanoke the "Unique Dining Capital of Texas," and Oak Street now holds more than 60 restaurants, shops and event spaces. The restored 1886 rock building at 114 N. Oak Street houses the Roanoke Visitor Center & Museum, a good first stop for anyone new to town.
Most of the city sits in Denton County, with a narrow strip along its southern edge reaching into Tarrant. US 377, SH 114 and Byron Nelson Boulevard, named for the golfer who called the town home, carry most local traffic. Trophy Club and Westlake are close neighbors, and local students attend Northwest ISD, including Byron Nelson High School in Trophy Club.
That young, busy profile shapes what parents need from a dental office. They want straightforward scheduling, clear answers and a practice that does not send them across the metroplex for every next step. Heritage Trace Dental keeps orthodontic aligners, cosmetic work, fillings and urgent care under one roof with one dentist who knows your chart.
Life in town also stays close to home. The Roanoke Public Library on South Walnut Street, a 38,000-square-foot recreation center and nine city parks, including Briarwyck Park on Marshall Creek Road, give families plenty to do without leaving the city. A dental office that is just as easy to reach fits that pattern, and most of the drive stays on familiar local roads.
Keeping Up With Dental Care in Fast-Paced Roanoke
Roanoke is a young town, with a median age in the mid-30s and children in roughly four of every ten households at the 2020 census. Packed calendars are the biggest threat to dental health in homes like these. Checkups slide, a sensitive tooth gets ignored for months, and a small cavity becomes a crown.
The fix is mostly planning. Booking your next cleaning before you leave the office keeps it on the calendar, and grouping visits for parents and teens into one block saves an extra trip down US 377. Our hours run Monday through Thursday, so a standing weekday slot is easy to keep.
Teens bring their own concerns. Crowded or crooked teeth are common at that age, and many students would rather skip metal brackets altogether. As a Diamond Invisalign® Provider, Dr. Cross treats both teens and adults with clear aligners that come out for meals, sports and photos.
Teens and adults who play sports also chip teeth on the court, the field or the bike trail. When that happens, a fast exam matters more than the perfect appointment time. Same-day emergency care is available for urgent problems like a broken tooth or a severe toothache.
Nervous patients get extra attention too. Dr. Cross slows down, listens to what has made past visits hard and checks in throughout every procedure, so nobody feels trapped in the chair. Cozy blankets, neck pillows and TV entertainment help adults and teens relax, and Spanish-speaking families can talk through treatment with Dr. Cross, who is fluent, and a bilingual team.
How Our Care Compares When You Need a Dentist in Roanoke, TX
Invisalign®
Clear aligners straighten teeth without wires, and digital scans replace impression trays. Roanoke teens and parents can often start treatment together and pair their check-ins in one trip.
Preventive Dentistry
Cleanings, exams and AI-assisted x-rays catch decay between teeth before it hurts. Regular visits are usually the least expensive care a household can get.
Tooth-Colored Fillings
When a cavity does appear, a filling matched to your natural shade repairs it without a gray outline. The result blends in on front and back teeth alike.
Same-Day Emergency Dentistry
A cracked tooth after a weekday game or a sudden toothache gets prompt attention. The goal is relief first, then a clear plan for a lasting repair.
Cosmetic Dentistry
Whitening, bonding and veneers refresh a smile before graduation photos, a wedding or a new job. Dr. Cross keeps results natural rather than overly bright.
Veneers are a bigger decision than most cosmetic work, so they begin with a conversation rather than a sales pitch. The veneers process page walks through each stage, from consultation to the final smile.
Every visit starts with good information. AI-assisted x-rays help flag early decay and bone changes, and a digital intraoral scanner replaces the impression trays many adults remember from childhood. Dr. Cross reviews each image with you in plain language, so you see the same thing he sees before agreeing to any treatment.
Meet Your Dentist, Dr. Matthew Cross
Dr. Matthew Cross holds Diamond Invisalign® Provider status and treats both teens and adults with clear aligners. He comes from the mountains of Utah and spends his free time boating, skiing and on family adventures. He makes a point of explaining the reasoning behind every recommendation before anything begins.
Insurance, Membership & Financing
Our Membership Plan, at $99 a year plus a one-time $50 processing fee, includes a $500 discount on Invisalign treatment along with 20% off all procedures. The team also works with most major insurance providers. Cherry financing can spread a larger treatment cost into flexible payments.
Frequently Asked Questions
How far is Heritage Trace Dental from Roanoke, and how do I get there?
The office is 7.9 miles from Roanoke City Hall, around a 16-minute drive. You take US 377 south, then Timberland Boulevard, Park Vista Boulevard, Keller Hicks Road and North Beach Street to Heritage Trace Pkwy. Families who would otherwise search for a dentist in Roanoke, TX get there on surface streets the whole way.
Is Invisalign a good option for teenagers?
Yes, for many teens it is. Clear aligners are removable for eating, brushing and sports, so there are no food restrictions or broken brackets. Dr. Cross treats both teens and adults as a Diamond Invisalign® Provider, and progress is tracked with digital scans instead of goopy impressions.
Which days can I book an appointment?
Appointments run Monday through Thursday, 8:00 AM to 5:00 PM. You can call the front desk or use the Book Appointment button on our website to pick a time. Roanoke parents often reserve the next cleaning before leaving, which keeps the whole household on a regular schedule.
Can you treat a toothache on the day I call?
Often, yes. Heritage Trace Dental offers same-day emergency care for urgent problems, from severe toothaches to broken teeth. A focused exam and x-rays find the cause, and relieving the pain is the first priority. New patients can book the $49 Emergency Exam & X-Ray for that first visit.
Can I get a cosmetic consultation before committing to veneers?
Yes. Veneer treatment starts with a consultation where Dr. Cross listens to your goals, examines your teeth and explains whether veneers, bonding or whitening fits best. You leave with a clear plan and no pressure to proceed, and you can take whatever time you need before deciding.
Schedule Your Visit from Roanoke
Choosing a dentist in Roanoke, TX is easier when the drive is simple and the hours are clear. Call 817-760-2649 to reserve a time with Dr. Cross. You can also see every community we welcome on the areas we serve page or visit our Dentist Fort Worth, TX homepage.